September 21, 2024
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What Are The Latest Trends In PPC & Google Ads To Look For in 2021?

March 26, 2021
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Pay Per Click advertising continues to prove to be one of the most effective forms of advertising for digital marketing agencies to use for themselves and on behalf of their clients.

But with that efficacy comes the other associated risks of PPC: high costs, wasted budgets and ineffective efforts.

In this video, Scott O’Brien from InvisiblePPC and Globital COO Steve Slots discuss some trends and tips in PPC and Google Ads that we can expect to see in 2021 to help you avoid these pitfalls.

Scott also offers some advice to digital marketing agencies that haven’t yet started offering PPC or Google Ads as a service, pitfalls to avoid and checklists to tick off.

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