November 23, 2024
Digital Agency - 10 Commandments.

Digital Agency Owners: How Much Are You Paying Yourself | Do You Know Your Hourly “Effective Rate”

January 28, 2020
142 views
2 min read
Cinema Mode
FacebookXRedditPinterestEmail

The sad truth is that many digital agency owners I know have no idea what they are paying themselves. When we work together to find out, it turns out to be a pittance.

And by “pittance” I mean invariably its less than $50/hour. Often its less than $30/hour. Sometimes its less than $20/hour.

Do you know what an effective rate for a digital agency owner is? Do you know what your effective rate is? Are you tracking this to make sure it improves every year.

As a business owner – who is committed to building a business that is driving REAL business outcomes, this figure is critical. Watch the video to understand how it works.

Let us know in the comments what your effective rate is.

➧ FREE: Lost momentum? Need a kickstarter to get moving again? Complete our 30 day kick start program designed to get stuck digital agencies moving again: http://bit.ly/2NvlyGT

➧ WANT $1000? – We are giving 10 agencies $1000 for their business this month. If interested, tell us a little bit about yourself on the following page and we will send you the info: http://bit.ly/2FML7Nc

PLUS – when you are ready, here are 4 more ways we can help your digital agency:

Join our community of collaborative Digital Marketers, where we come together to solve common challenges. Click Here http://bit.ly/2N7PJUa

Visit our events page and register to attend our next event: https://www.globitalmarketing.com/eve…

Download our cheat-sheet “Profit Perfect Pricing”, a guide designed to ensure your pricing strategy guarantees profit and facilitates scale in your agency: https://www.globitalmarketing.com/pro…

Do you want 1 on 1 help with scaling your Digital Agency? If so, please fill out the following questionnaire and one of our Digital Business Specialists will be in touch to help you make a plan: http://bit.ly/2FML7Nc

Trending Resources

Agency Scale Simplified
INSTANT ACCESS
Globital Book
INSTANT ACCESS
SEO Client Retention Rhythm
INSTANT ACCESS

AGENCY SCALE SIMPLIFIED

5 Simple Steps That You Can Implement Today That Will Set Up Your Agency For Scale

It’s hard to set up an agency for scale. In fact, most often when we talk about scale in the digital marketing world, we are actually talking about growth. Scale means more than growth. Scale actually means achieving more growth with less resources. Scale generates higher rates of profit.

In this guide, we present 5 simple steps that you can easily implement to set up your agency for scale.  We cover:

  • Money
  • Time
  • Expertise
  • Team
  • Leadership

Grab your copy today. It is complimentary to you from us.

PROFIT PERFECT PRICING

How To Ensure Your Prices Guarantees That Your Digital Agency Will Earn a Profit On Every Project

How did you work out the prices for your digital marketing services?

So often, digital agencies work out their prices by comparing with the industry, by gut feel or by what their friends tell them they are worth. It is not a way to ensure your agency will make a profit. Rather, this is a way to trap you in a business that can’t grow. Did you know that pricing strategy (or lack thereof) is the number one reason why digital agencies today, hit a capacity trap and get stuck, unable to progress past a certain limit.

Striking your prices to ensure you run a profitable digital agency over the long term requires a strategy. It is not hard, but it does require some deliberate thought and planning. In this guide, we explain pricing in a way that will ensure you build an agency that can resource for the growth and then scale to profit. We do this in 7 simple steps that are easy to understand and apply today.

So if you have never given deliberate thought to a pricing strategy, or have hit capacity and cannot push through this guide is definitely for you. Your copy of this resource is ready for instant access, just fill out the form on this page so we know where to send it.

SEO CLIENT RETENTION RHYTHM

How to set up your client communication so your SEO clients stay forever, in 5 simple steps

Stop losing SEO clients that should stay with you for years.
So often businesses leave their SEO providers for reasons that have nothing to do with performance. More often than not, this is to their detriment as well as yours.
We’ve found that invariably, such client attrition can be solved with a communication framework that addresses five key elements. These elements include:

  • Expectations
  • Onboarding
  • Regularity
  • The Set-Up
  • Strategy

Nailing these five elements in your communication rhythm will drastically improve your client retention. In the SEO Client Retention Rhythm, we walk you through these five elements so you can set this all up in your business today.
Your copy of this resource is ready for instant access, just fill out the form on this page so we know where to send it.