November 8, 2024

An Insider’s View Of Working As A Digital Marketer At Google UK

Barney Durant spent several years working at Google UK. Since then, he has moved on to start and run his own successful digital agency in the United Kingdom.

In this edition of Coffee with a Digital Agency Owner, Barney is kind enough to take us through his experiences as a digital marketer working at one of the biggest names in the industry. This video includes a bunch of insights about best practices as a digital agency owner, ideas you can implement into your digital marketing business and a few new ways of looking at how to best support your digital marketing agency clients.

If you’d like to get in touch with Barney, don’t be shy. Here are his details.
TWITTER:
https://twitter.com/Barney71

If you’d like to get in touch with Steve, don’t be shy. Here are his details.
TWITTER:
https://twitter.com/slotow
INSTAGRAM:
https://www.instagram.com/stevenslotow

Do you want 1 on 1 help with scaling your Digital Agency? If so, please fill out the following questionnaire and one of our Digital Business Specialists will be in touch to help you make a plan: http://bit.ly/2FML7Nc

Related Tags: Digital Agencies Education Videos

AGENCY SCALE SIMPLIFIED

5 Simple Steps That You Can Implement Today That Will Set Up Your Agency For Scale

It’s hard to set up an agency for scale. In fact, most often when we talk about scale in the digital marketing world, we are actually talking about growth. Scale means more than growth. Scale actually means achieving more growth with less resources. Scale generates higher rates of profit.

In this guide, we present 5 simple steps that you can easily implement to set up your agency for scale.  We cover:

  • Money
  • Time
  • Expertise
  • Team
  • Leadership

Grab your copy today. It is complimentary to you from us.

PROFIT PERFECT PRICING

How To Ensure Your Prices Guarantees That Your Digital Agency Will Earn a Profit On Every Project

How did you work out the prices for your digital marketing services?

So often, digital agencies work out their prices by comparing with the industry, by gut feel or by what their friends tell them they are worth. It is not a way to ensure your agency will make a profit. Rather, this is a way to trap you in a business that can’t grow. Did you know that pricing strategy (or lack thereof) is the number one reason why digital agencies today, hit a capacity trap and get stuck, unable to progress past a certain limit.

Striking your prices to ensure you run a profitable digital agency over the long term requires a strategy. It is not hard, but it does require some deliberate thought and planning. In this guide, we explain pricing in a way that will ensure you build an agency that can resource for the growth and then scale to profit. We do this in 7 simple steps that are easy to understand and apply today.

So if you have never given deliberate thought to a pricing strategy, or have hit capacity and cannot push through this guide is definitely for you. Your copy of this resource is ready for instant access, just fill out the form on this page so we know where to send it.

SEO CLIENT RETENTION RHYTHM

How to set up your client communication so your SEO clients stay forever, in 5 simple steps

Stop losing SEO clients that should stay with you for years.
So often businesses leave their SEO providers for reasons that have nothing to do with performance. More often than not, this is to their detriment as well as yours.
We’ve found that invariably, such client attrition can be solved with a communication framework that addresses five key elements. These elements include:

  • Expectations
  • Onboarding
  • Regularity
  • The Set-Up
  • Strategy

Nailing these five elements in your communication rhythm will drastically improve your client retention. In the SEO Client Retention Rhythm, we walk you through these five elements so you can set this all up in your business today.
Your copy of this resource is ready for instant access, just fill out the form on this page so we know where to send it.