Your digital marketing agency’s target audience and the business niche that you choose to target is one of the most important and difficult decisions you will make as a digital business owner. There are a number of factors to consider when choosing your niche. These include competition, the potential for success, and the ability to generate qualified and fresh leads that will turn into new business.
Thankfully, there are a number of tools that you can use to better make this decision.
In this video, Globital COO Steve Slotow and Data-Hive’s Robin Williams discuss Robin’s Target Audience Calculator app that he has developed specifically to help digital marketing agency owners better target their chosen target audience.
The app includes the input of a number of important digital business analytics. Steve notes that while you are calculating those analytics to put into practice, you’re actually also making a number of important improvements to your digital business.
Check out the app here.
https://appsumo.com/marketplace-targe…
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